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KARLEY REED

copy + design + marketing strategy

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Hi, I'm Karley. 

I consider myself to be an aspiring copywriter with a budding interest in design. Professionally speaking, it doesn't get much more complicated than that. I haven't always thought of myself as a writer (most days I still wonder if I qualify), but I have a knack for turning small ideas into bigger solutions, and with a background in advertising, that's led me to copywriting. I start by evaluating the need. Then I construct ideas. Scratch the cliché. Scratch the mundane. Scratch the stuff that's just plain bad. Be genuine. I feel the most effective messages are exactly that. Sometimes I do design too, although I believe my true talents lie in my ability to use words effectively. Design is something I enjoy, but my skills are still developing.

I am a passionate but modest creative with a drive to produce good work. When I am creating, I am content. Outside of advertising, I dabble in photography, read for enjoyment, sample craft beers, and explore my ever-growing interest in music.

If you'd like to know more or would like a copy of my résumé, contact me. I am happy to talk more with real people. If you venture to discuss music though, prepare for a long, tiresome speech about my adoration for Nick Cave.

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